Branding & Design
Korean Coffee Shop Identity
Branding and visual identity design for a premium Korean coffee shop experience.
BrandingIdentityDesign
01
Context
The Challenge
Wonjjo needed a brand that could stand out in Korea's saturated coffee market while honoring traditional Korean aesthetics and appealing to young professionals.
02
Strategy
Our Approach
We crafted a brand identity that blends minimalist Korean design principles with contemporary coffee culture, creating a distinctive visual language across all touchpoints.
Tech Stack
03
Outcomes
0x
Social Engagement
Higher social media engagement vs. industry average
0%
Store Traffic
Increase in foot traffic after brand launch
0+
Brand Assets
Custom brand assets delivered for all channels